Top Travel & Tourism Websites in Canada

Name: Top websites in Canada (Travel & Tourism)
Creator: Semrush
License: https://sr03.toolznex.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in Canada, Updated August 2026

August 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

aircanada.com

9.75M

49.11%4.79M

50.89%4.96M

↑6.96%

↓5.53%

Direct

booking.com

8.94M

49.54%4.43M

50.46%4.51M

↑3.08%

↑8.22%

Direct

expedia.ca

8.9M

50.52%4.5M

49.48%4.41M

↓1.78%

↑10.33%

Direct

airbnb.ca

7M

50.17%3.51M

49.83%3.49M

↓3.86%

↓2.46%

Direct

tripadvisor.ca

5.31M

46.73%2.48M

53.27%2.83M

↑0.66%

↓21.61%

Search

westjet.com

4.08M

40.85%1.67M

59.15%2.41M

↑1.21%

↑7.34%

Direct

meteo.gc.ca

2.95M

48.77%1.44M

51.23%1.51M

↑33.31%

↑4.87%

Direct

americanexpress.com

2.88M

62.74%1.8M

37.26%1.07M

↓6.63%

↓2.63%

Direct

marriott.com

2.69M

67.62%1.82M

32.38%870.51K

↓0.5%

↓4.15%

Direct

kayak.com

2.48M

47.04%1.17M

52.96%1.32M

↑0.49%

↓4.05%

Direct

airtransat.com

2.37M

23.01%544.91K

76.99%1.82M

↑40.94%

↑3.07%

Direct

skyscanner.ca

2.31M

63.71%1.47M

36.29%839.86K

↓9.68%

↑16.93%

Direct

viarail.ca

2.3M

28.98%667.84K

71.02%1.64M

↑21.57%

↑3.25%

Direct

trip.com

2.15M

56.66%1.22M

43.34%930.13K

↓3.27%

↑52.85%

Direct

flighthub.com

2.09M

38.53%805.83K

61.47%1.29M

↑11.52%

↑12.39%

Direct

flightaware.com

2.06M

39.88%822.8K

60.12%1.24M

↑17.62%

↑22.58%

Direct

bcferries.com

2.03M

29.93%608.48K

70.07%1.42M

↑12.79%

↑10.15%

Direct

flightradar24.com

1.94M

43.84%850.25K

56.16%1.09M

↓9.73%

↑48.51%

Direct

getyourguide.com

1.92M

33.73%646.2K

66.27%1.27M

↓2.43%

↑35.21%

Direct

trivago.ca

1.63M

29.19%474.76K

70.81%1.15M

↑23.54%

↑27.41%

Direct

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Key Insights on Top Travel & Tourism Websites in Canada on August 2026

As of August 2026, aircanada.com leads Travel & Tourism in Canada with 9.75M monthly visits. Its audience skews mobile-first (49.11% desktop / 49.11% mobile), and traffic is up month over month 6.96% and down year over year -5.53%. booking.com holds second with 8.94M visits and a mobile-leaning mix (49.54% desktop / 50.46% mobile), while expedia.ca ranks third with 8.9M visits.

Across the leaders, visitorlando.com is the most mobile-first (98.26% of visits), whereas wanderlog.com is the most desktop-reliant (85.5%). Momentum favors laronde.com in the latest month (1,475.16%), while albertaparks.ca shows the steepest pullback.

Acquisition patterns also differ: aircanada.com is driven primarily by search, aircanada.com by direct, and aircanada.com by referral; overall, 88 of the top 100 sites are direct-led, 7 are search-led, and 5 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in Canada